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Yorkshire Cricket Board join Active Coast as partners

A Bridlington Informer News Item from - Visit Bridlington Informer

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East Riding of Yorkshire Council are delighted to welcome the Yorkshire Cricket Board as a partner for their Active Coast programme.

The partnership follows the success of the Active Coast 'Have a field days' at Easter, which Yorkshire Cricket Board attended for the first time to promote their new programme "All Stars", aimed at giving children aged five – eight the chance to have a fun introductory start in cricket.

"All Stars" will be a key feature this year as Active Coast moves into its summer programme, which will see weekly cricket sessions taking place on Fridays at Bridlington South Beach, giving children and adults the opportunity to play the game in a fun and enjoyable environment.

Joe Ashdown, cricket development manager for East Yorkshire and Selby, commented: "We hope to see many children taking part in the cricket sessions we will be delivering in the partnership with the Sport, Play & Arts Service. We have no doubt that another superb beach cricket festival will take place on Sunday, 22 July, involving teams situated within the East Riding, along with weekly beach cricket sessions on Fridays, which we are sure will be a massive hit!"

Councillor Richard Burton, portfolio holder for leisure, tourism and culture, said: "Following last summer's inaugural beach cricket festival, which took place at the Beach Sports Festival in Bridlington, and the positive feedback we received, we are excited about the prospect of having high quality beach cricket sessions for children and adults to enjoy and take part in. They will all be taking place throughout the summer on the stunning East Yorkshire coastline."

Yorkshire Cricket Board will also be running a Disability Cricket session on Monday, 20 August and on Tuesday, 28 August, as the service runs the ever popular Annual Disability Legacy Festival at Beverley Longcroft School.

For full details of Active Coast, visit